Client Profile
Up Top Roofing, a local company based in Denver, Colorado, partnered with us to significantly grow their business. Known for their commitment to quality and exceptional service, they aimed to enhance their market presence and increase their revenue. With our strategic digital marketing assistance, Up Top Roofing achieved substantial growth, transforming their business from generating $2 million to $10 million annually. Their success story exemplifies the transformative impact of effective digital strategies.
The Challenge
Up Top Roofing faced the challenge of expanding their business revenue, growing their sales team, and achieving greater market share in and around Denver, Colorado. They sought to increase their client base, improve their online presence, and boost sales. Our task was to help with branding, advertising, and lead generation, overseeing every aspect of their digital marketing.
Our Approach
To address these challenges, we implemented a comprehensive digital marketing strategy. We built a state-of-the-art website to serve as a robust online storefront for Up Top Roofing. We established and managed dynamic social media channels, creating engaging content to attract and retain followers. High-quality professional photography, videography, and compelling copy were produced to vividly showcase Up Top Roofing’s distinct brand and value proposition. We streamlined operations by integrating CRM systems and other digital tools, enhancing efficiency and customer management. In addition, we created and managed their paid advertising across social media channels, along with implementing effective SEO and SEM strategies to drive organic and paid traffic to their website. Through targeted advertising and branding initiatives, we captured the attention of prospective clients, driving high-quality leads.
Our holistic approach—fusing branding, targeted advertising, and operational optimization—propelled Up Top Roofing toward their ambitious goals, transforming their digital footprint.
The Impact:
Within a short span, Up Top Roofing experienced remarkable growth. Annual revenue increased from $2 million to $10 million. Their social media pages grew from 0 followers to over 2,000 and continue to grow. Enhanced brand recognition and market share in the Denver area solidified their position as a leading player in the local roofing industry.
Our precision-targeted online initiatives and comprehensive digital strategies played a crucial role in Up Top Roofing’s success, demonstrating the power of effective digital marketing.